Baldo Sanso - President of Tracia Hong Kong, Director of the SCC

Baldo Sanso is an Italian-Venezuelan business executive and investor as well as the founder and president of Tracia Hong Kong, an advisory firm helping private equity investors develop and implement multigenerational strategies.

He founded Tracia Hong Kong in 2014 to provide comprehensive services to clients looking to grow their private equity footprint or secure stability and long-term growth for their family business. The firm builds multigenerational businesses by finding countries with the best macroeconomic variables for long-term growth and by structuring multilayered financing agreements that yield liquidity and stability.

Baldo has more than 20 years of experience in consulting and has completed international negotiations in English, Spanish, and Italian. His skills include business strategy, international negotiations, and consulting in the financial services sector.

Baldo is also Director of the Swiss China Corporation (SCC). The SCC is a private wealth management company headquartered in Hong Kong that provides family office and private banking services to clients in China. Most of Baldo’s investments are focused on the Asia-Pacific market.

Location

Born in Caracas, Venezuela, Baldo Sanso was also educated there and obtained his law degree from Universidad Central de Venezuela. Subsequently, he moved to the United States to obtain a Masters degree (LLM) from Columbia University in New York. He worked for a few years with the Andean Corporation of Finance and obtained a Masters degree in Taxation in Venezuela from Universidad Católica Andrés Bello. He then returned to the United States to study for an MPP, a Masters degree in Public Policy, from Michigan University.

Baldo worked for Bain Italy for almost ten years. His first assignments were in Italy, where he worked as a strategist on government projects. Later, Bain Italy sent him to work in Venezuela as an external consultant in the oil and gas sector on behalf of the company. After Bain, Baldo provided advice independently to multinational oil companies to negotiate complex structured-finance operations. Most recently, he has dedicated his time to negotiating and running acquisitions in Hong Kong, China and Europe.

Remarkable Investments

Some of Baldo’s most remarkable investments have been in the asset management and financial services industry. Baldo is Director of the Swiss China Corporation (SCC), an asset management and family office based in Hong Kong, with operations across China in cities such as Beijing, Shenzhen, Chengdu, and Chongqing. The SCC also has a global reach, with offices in Geneva and London.

Founded in 2016, the SCC is a team of bankers with private banking experience in both Switzerland and China. With the objective of bringing the best in Swiss private banking and family office services to families in China, the firm seeks to be a trusted partner for clients looking for professional private-banking services. It provides customized wealth management solutions to high-net-worth private clients, including asset structuring, portfolio management, and succession planning.